Mother-son salsa business finds fast fans

Trey Bren knew his household salsa recipe was value sharing – and {the marketplace} seems to be proving him proper.

Bren and his mother, AJ, started promoting their home made salsa in November at craft reveals.

It offered out on the first one, and Mama Troll Salsa has been discovering followers ever since, mentioned Bren, who works remotely as an underwriter for a fintech startup.

The recipe goes again to his grandmother and has been perfected by his mom for twenty years. When AJ left a 25-year profession as a dental assistant, her son inspired her to grow to be an entrepreneur.

“I’ve at all times had an entrepreneurial spirit,” he added. “Building one thing that brings pleasure to many individuals as a mother-and-son group is a win-win.”

The signature salsa is a medium warmth with what he calls “the proper steadiness of taste and spice” that has shocked prospects sampling it at reveals.

“It actually has such a well-balanced taste profile that makes it universally beloved by all and offers it the flexibility for use on extra than simply salsa-related meals,” Bren mentioned.

“We love suggestions and plan to experiment with a few of the requests that we’ve been receiving. We will at all times maintain the unique because the framework of the recipe, however including extra warmth and even pineapple could possibly be one thing we attempt within the close to future.”

The enterprise is utilizing the cottage meals legislation to do all cooking and canning between their houses. AJ additionally works in fundraising for a nonprofit.

They plan to proceed showing at craft reveals and are working towards partnering with a co-packer to speed up manufacturing. The salsa additionally is obtainable by way of Mama Troll’s web site.

“Our salsa tastes good, however our mission isn’t simply to supply a good-tasting product,” Bren mentioned. “We consider that salsa is greatest loved when shared — these moments are what we’re all about serving to create. If our product may also help domesticate happiness, that’s what we contemplate successful.”

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